Analisa Pengusaha Terkenal

NAMA           : Ananda Malik Hamka

KELAS          : 2SA03

NPM             : 10611690

Pengusaha Pecel Lele Lela

1. Kapan kasus memulai usahanya? Apakah dengan usaha yang sama dengan sekarang?

Rangga Umara memulai pecel lele lela pada tahun 2006, jalan raya kali malang blok A nomer 5-7 dengan usaha yang sama.

2. Apakah dia mengembangkan usahanya sebagai usaha mandiri?

Dia mengembangkan usahanya melalui usaha sendiri waralaba dan joint venture

3. Sumber modal dananya adalah dana sendiri atau dari luar? Berapa jumlahnya?

Sumber dana sendiri senilai 3juta rupiah

4. Dimana pada saat awal memasarkan produknya?

Jalan raya Kalimalang Blok A no 5-7

5. Apakah dengan menjual produk yang sama?

Ya, Rangga menjual produk yang sama di awal usahanya

6. Siapa pemilik usaha tersebut dari awal hingga sekarang?

Rangga Umara

7. Apa bentuk kepemilikannya?

Atas permintaan banyak orang, sejak 2009 Pecel Lele Lela mulai diwaralabakan

8. Berapa tenaga kerja yang di pekerjakan dari awal hingga saat ini?

3 sampai 345 karyawan

9. Apakah ada orang yang ditunjuk sebagai ketua atau koordinator dalam kegiatan usaha? Bagaimana cara penunjukan ketua/koordinator tersebut?

Ada, kepimilikannya dilihat dari pendidikan karyawannya

10. Pernahkah ada prestasi yang dicapai oleh usaha tersebut?

Ada, penghargaan dari menteri UKM

11. Apakah sistem manajemen yang dituju sampai sekarang?

Sistem manajemennya adalah sistem waralaba

12. Menurut anda, apakah usaha tersebut sukses? Gunakan tujuh aspek kelayakan usaha!

Usaha itu sangat sukses dari tujuh aspek kelayakn usaha

13. Apakah menurut anda, akan bertahan lama dan berkembang? Dan jelaskan alasannya!

Menurut saya pecel lele lela akan bertahan lama karena banyaknya cabang yang sudah dibuat dan layanannya yang sangat memuaskan. Apalagi usaha makanan sangat dibutuhkan banyak orang

5 Pengusaha Sukses

•         Zaini

     Petamburan 1 RT 007/02 no 26

     Laki-Laki, 51Tahun

     Warung

•    H. Latief

      Petamburan 1 RT 008/02 no 6

      Laki-Laki, 41Tahun

      Rumah Makan Padang

•  Dr. Setyo

      Petamburan 1 RT 006/02 no 2

      Laki-Laki, 61Tahun

      Tempat Pengobatan Herbal

• Isdesita

      Petamburan 1 RT 007/02 no 21

      Perempuan, 30Tahun

      Les Bahasa Inggris

•   Hasyim

                        Petamburan 3 RT 001/03 no 3

                        Laki-Laki, 55Tahun

                        Toko Bangunan atau Material

Television advertising / Music in advertising

The TV commercial is generally considered the most effective mass-market advertising format, as is reflected by the high prices TV networks charge for commercial airtime during popular TV events. The annual Super Bowl football game in the United States is known as the most prominent advertising event on television. The average cost of a single thirty-second TV spot during this game has reached US$3 million (as of 2009). The majority of television commercials feature a song or jingle that listeners soon relate to the product. Virtual advertisements may be inserted into regular television programming through computer graphics. It is typically inserted into otherwise blank backdrops^[13] or used to replace local billboards that are not relevant to the remote broadcast audience.^[14] More controversially, virtual billboards may be inserted into the background^[15] where none exist in real-life. This technique is especially used in televised sporting events.^[16][17] Virtual product placement is also possible.^[18][19]

Infomercials

An infomercial is a long-format television commercial, typically five minutes or longer. The word "infomercial" combining the words "information" & "commercial". The main objective in an infomercial is to create an impulse purchase, so that the consumer sees the presentation and then immediately buys the product through the advertised toll-free telephone number or website. Infomercials describe, display, and often demonstrate products and their features, and commonly have testimonials from consumers and industry professionals.

Radio advertising

Radio advertising is a form of advertising via the medium of radio. Radio advertisements are broadcast as radio waves to the air from a transmitter to an antenna and a thus to a receiving device. Airtime is purchased from a station or network in exchange for airing the commercials. While radio has the limitation of being restricted to sound, proponents of radio advertising often cite this as an advantage. Radio is an expanding medium that can be found not only on air, but also online. According to Arbitron, radio has approximately 241.6 million weekly listeners, or more than 93 percent of the U.S. population.

Online advertising

Online advertising is a form of promotion that uses the Internet and World Wide Web for the expressed purpose of delivering marketing messages to attract customers. Online ads are delivered by an ad server. Examples of online advertising include contextual ads that appear on search engine results pages, banner ads, in text ads, Rich Media Ads, Social network advertising, online classified advertising, advertising networks and e-mail marketing, including e-mail spam.

Product placements

Covert advertising, also known as guerrilla advertising, is when a product or brand is embedded in entertainment and media. For example, in a film, the main character can use an item or other of a definite brand, as in the movie Minority Report, where Tom Cruise's character John Anderton owns a phone with the Nokia logo clearly written in the top corner, or his watch engraved with the Bulgari logo. Another example of advertising in film is in I, Robot, where main character played by Will Smith mentions his Converse shoes several times, calling them "classics," because the film is set far in the future. I, Robot and Spaceballs also showcase futuristic cars with the Audi and Mercedes-Benz logos clearly displayed on the front of the vehicles. Cadillac chose to advertise in the movie The Matrix Reloaded, which as a result contained many scenes in which Cadillac cars were used. Similarly, product placement for Omega Watches, Ford, VAIO, BMW and Aston Martin cars are featured in recent James Bond films, most notably Casino Royale. In "Fantastic Four: Rise of the Silver Surfer", the main transport vehicle shows a large Dodge logo on the front. Blade Runner includes some of the most obvious product placement; the whole film stops to show a Coca-Cola billboard.

Press advertising

Press advertising describes advertising in a printed medium such as a newspaper, magazine, or trade journal. This encompasses everything from media with a very broad readership base, such as a major national newspaper or magazine, to more narrowly targeted media such as local newspapers and trade journals on very specialized topics. A form of press advertising is classified advertising, which allows private individuals or companies to purchase a small, narrowly targeted ad for a low fee advertising a product or service. Another form of press advertising is the Display Ad, which is a larger ad (can include art) that typically run in an article section of a newspaper.

Billboard advertising

Billboards are large structures located in public places which display advertisements to passing pedestrians and motorists. Most often, they are located on main roads with a large amount of passing motor and pedestrian traffic; however, they can be placed in any location with large amounts of viewers, such as on mass transit vehicles and in stations, in shopping malls or office buildings, and in stadiums.

Mobile billboard advertising

Mobile billboards are generally vehicle mounted billboards or digital screens. These can be on dedicated vehicles built solely for carrying advertisements along routes preselected by clients, they can also be specially equipped cargo trucks or, in some cases, large banners strewn from planes. The billboards are often lighted; some being backlit, and others employing spotlights. Some billboard displays are static, while others change; for example, continuously or periodically rotating among a set of advertisements. Mobile displays are used for various situations in metropolitan areas throughout the world, including: Target advertising, One-day, and long-term campaigns, Conventions, Sporting events, Store openings and similar promotional events, and Big advertisements from smaller companies.

In-store advertising

In-store advertising is any advertisement placed in a retail store. It includes placement of a product in visible locations in a store, such as at eye level, at the ends of aisles and near checkout counters (aka POP—Point Of Purchase display), eye-catching displays promoting a specific product, and advertisements in such places as shopping carts and in-store video displays.

Coffee cup advertising

Coffee cup advertising is any advertisement placed upon a coffee cup that is distributed out of an office, café, or drive-through coffee shop. This form of advertising was first popularized in Australia, and has begun growing in popularity in the United States, India, and parts of the Middle East.^{[citation needed]}

Street advertising

This type of advertising first came to prominence in the UK by Street Advertising Services to create outdoor advertising on street furniture and pavements. Working with products such as Reverse Graffiti, air dancer's and 3D pavement advertising, the media became an affordable and effective tool for getting brand messages out into public spaces.

Celebrity branding

This type of advertising focuses upon using celebrity power, fame, money, popularity to gain recognition for their products and promote specific stores or products. Advertisers often advertise their products, for example, when celebrities share their favorite products or wear clothes by specific brands or designers. Celebrities are often involved in advertising campaigns such as television or print adverts to advertise specific or general products. The use of celebrities to endorse a brand can have its downsides, however. One mistake by a celebrity can be detrimental to the public relations of a brand. For example, following his performance of eight gold medals at the 2008 Olympic Games in Beijing, China, swimmer Michael Phelps' contract with Kellogg's was terminated, as Kellogg's did not want to associate with him after he was photographed smoking marijuana.

Online advertising

Online advertising is a form of promotion that uses the Internet and World Wide Web for the expressed purpose of delivering marketing messages to attract customers. Examples of online advertising include contextual ads that appear on search engine results pages, banner ads, in text ads, Rich Media Ads, Social network advertising, online classified advertising, advertising networks and e-mail marketing, including e-mail spam.

Sorry Blame it On Me

 Akon - Sorry Blame it On Me. 

This song have a touching lyric for sure.

contents of this song shows that a singer that starting to learn more and more about responsibility. He realized everything he do is affecting people around him. he bear all the mistakes he did not even do it, like why he can't keep his family, and why he can't educate their children, why he never back home and he want to take all blame into him.

SONG

If You're Not The One - Daniel Bedingfield


This mellow song sing by Daniel Bedingfield have a nice and touching lyric.The meaning of the song is a man who adores and loves a woman, but she not too sure about that. The man has showing his love to her that he can't live without her, and always dreaming of her as his wife. even the man can't stand the pain, he can't let her go. And he always believe that she is the one will build his home with. He hope to loves her all of his life. But the woman not feel his loves.

STORY

WHAT A BAD LUCK


One day in the woods. a fox saw a rabbit being silent. with curiosity, the fox approached and ask the rabbit "hi rabbit, what happen with you?". "I had a bad luck today." said the rabbit. "What's wrong with today?". "Today I just got married" he said. "Wow, that's great. Congratulations." said the fox. "Not too great, my wife as ugly as an old witch." said the rabbit. "Oh, what a bad luck." said the fox concerned." not too bad, she have a big beautiful house." replied the rabbit. " wow! that's good." said the fox happily. " not to good, the house have been burned." said the rabbit. " Oh, what a bad luck."  replied the fox. " not too bad, my wife is in there too." said the rabbit.

COMPLICATE

I feel it all on me
But I know it simply
It just come when it must be
But it's still complicate

It comes to some people in my lifetime
haunting every young mind
just irritating sometime
but it's different from mine

I have been do everything to deminish it
but it still on me indeed
I don't know what I need
It become more complicated

I heard somebody said
Just don't be afraid
it will worstly spread
if you always thinking bout that

IT'S EASY TO SAY THAT
HOW DO I COULD FORGET ?
EVEN I COULDN'T RAN FROM THAT.

This is complicate.